Paws Barkery Dog Treats were introduced in 2002 when the founders discovered that their yellow Labrador, LuLu, was allergic to most of the dog treats available in supermarkets and pet stores. To avoid allergies, they set out to produce a tasty alternative. They used only the finest, all natural, preservative-free ingredients, and Paws Barkery was born. Within a few weeks of eating their homemade treats, LuLu's coat and digestion improved so dramatically that they decided to offer their gourmet treats to other pet owners.